A Clean and Refreshing Branding Journey
Riso started as a simple detergent brand but with a clear objective in mind to establish as a strong and trustworthy brand in a competitive market.The brief was to work on a strong identity and develop an online platform that captures assurance, excellence and ease. The journey, starting with the idea and going all the way to the implementation, was aimed at creating a new brand that would be fresh, reliable, and easy to remember and become the foundation of the development and popularity of Riso at the market.
Overview
Riso Brand Identity & Label Design
Riso came to us with an idea that it needed to create a robust and stable brand within its line of detergents.Our assignment was to design memorable labels with a strong impact for their detergent line. The design was done for their powder detergent, liquid detergent, dishwasher liquid and detergent soap.
All designs were designed to convey cleanliness, performance, and trust. The outcome was a unified labeling system that enhanced Riso's shelf life, brand recognition and positioned Riso as a household cleaning brand that is reliable in a competitive market.